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Fashion

PUMA Introduces New Self-Lacing Running Sneakers

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Puma is surfacing a brand-new, self-lacing running shoe. Similar to most of the PUMA running sneakers, the Fit Intelligence Trainer’s perforated, grey mesh upper is detailed with a silver signature stripe. The lacing system is enclosed within a silver tongue piece which is attached to a logo-appliqued, rectangular lace stay on the throat line locking down the foot with aqua blue cables.

Simply with a swipe through a mobile app or on an Apple Watch, the shoe’s fit can be adjusted; the intricacy of the technology grants this iteration the ability to identify the shape of the wearer’s foot and then alter itself to provide each individual with the best lockdown and support.

The new Fit Intelligence Trainer is set to drop in 2020. For those who are interested in PUMA’s latest technology, sign up for the beta testing on the PUMATRAC training app which will be available in the coming months on both iPhone and Android.

Basketball

PUMA Unveils Its Uproar Basketball Sneaker Ahead of NBA Weekend

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Previously spotted on the Golden State Warriors center DeMarcus Cousins, PUMA has now unveiled its Uproar basketball sneaker releasing alongside the 2019 NBA All-Star weekend in Charlotte.

Releasing in an exclusive “Charlotte” colorway, the new silhouette will feature an upper fading from dark blue to teal, with one shoe adopting orange accents and the other purple across its midsole, heel and pull tabs. The Uproar is equipped with NRGY, PUMA’s advanced cushioning system, and is constructed of mesh and synthetic overlays.

The PUMA Uproar “Charlotte” is expected to have its first retail release on February 16.

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Entertainment

Nike x EA Sports Reveal “Madden Pack” VaporMax and Hoodie

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Nike has joined forces with EA Sports to unveil a limited-edition “Madden Pack” in time for Super Bowl LIII. Debuted by the Chiefs’ Travis Kelce during the EA SPORTS BOWL, the capsule includes a specially designed blue VaporMax 2019 with EA Sport’s branding and the “It’s in the Game” slogan across the heel tab.

The release also encompasses a short-sleeved FUSE Showout hoodie in dark gray bearing the Madden NFL logo across the back and Super Bowl LIII embroidery on the front.

The two-piece collection will be available through Sunday to Madden NFL 19 fans via a special unlock available through its rewards program, Madden Daily Twitch Show and across Madden NFL’s social channels.

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Basketball

NBA Rising Stars Jerseys Have Been Revealed

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This year’s version of the NBA Rising Stars challenge will feature some dope in game jerseys.

Team World and Team USA will rock these unis inspired by the American Basketball Association’s Carolina Cougars from the 1960s and ’70s. The Cougars were briefly coached by Larry Brown in their final two seasons of existence.

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